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The Buying Decision Process

The Buying Decision Process

by Gminski Stubbs | Jan 22, 2020 | business, Marketing, small business

In 1910, American philosopher, psychologist, and educational reformer John Dewey introduced the five stages of the customer’s buying process: Problem / Recognition Information Search Evaluation of AlternativesPurchase DecisionPost Purchase Behavior Problem /...
5 Ways to Quickly Build Brand Awareness

5 Ways to Quickly Build Brand Awareness

by Gminski Stubbs | Dec 17, 2019 | business, Marketing, small business

Your website is up, you have more business cards than you know what to do with and all your other processes are in place, but there’s only one problem… no one knows about you or your business. I tell people all the time, the setup is the first many steps when it comes...
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